We all deserve to be pampered, to be refreshed in a way that only a fresh hair wash and style can provide. It does something within us. It restores a sense of value and confidence, it reminds our hearts that we are worth the time spent.

A couple of weeks ago we got to be a part of a very special day with one of our non-profit partners and one of our salons partners. A Safe Place in Wilmington, NC has an incredible staff of women who work selflessly and relentlessly to put an end to the commercial sex industry and sex trafficking. They spend their days pouring out time, energy, love, passion, and fight for victims of human trafficking. We at MISSIO know the toll that serving within such a heavy, yet beautiful field can take on a person, so we wanted to make sure that their staff had a day of feeling refreshed and pampered.

They needed headshot photos taken for their website, so we saw the opportunity to connect them with one of our local wholesale salons - Set Dry Bar. Kate, owner of the Dry Bar, has always expressed her desire to serve and partner more with A Safe Place, so we knew that it could be a perfect fit. What an incredible way to use their space and talents- to serve a local non-profit staff with a gift that they don’t get to receive often!

What did it look like? It was one morning of opening their salon early and welcoming the staff of A Safe Place in to provide complimentary washes and blowouts- helping each women feel their best for their new headshots. We got the privilege of being there as well, enjoying conversation, running to get everyone’s favorite coffee, and just spending time with the wonderful ladies who we get to call partners.

It was such a special day that we got to be a part of! It takes a village to love your community and we are so grateful for our growing village. YOU are a part of serving opportunities like this just from choosing MISSIO products. Thank you!


We believe…

01 — HOPE

Believe in restoring hope where it’s been lost.


Believe that beauty can be used for creativity, connection, and encouragement.


Believe in creating opportunities for people to make a difference and impact the world.


Believe that everyone is valuable, created on purpose and with purpose.


Believe that education can empower people and inspire change.

MISSIO was founded from a heart resolved on certain values, truths, and beliefs that lead to an undeniable desire to do something, to act. Through experiences, stories, and education a passion was created and a foundation was laid in our hearts. Hearing and entering into other’s stories shifted our worldview and these belief statements were forming under the surface...

Experiencing the power of serving one another, business influence, and shining a light in a dark place molded who we are today. Seeing firsthand the unique role that beauty can play in bringing hope, connection, and encouragement confirmed our vision and dream. Watching education open countless eyes and inspire change within our community opened our own eyes to the power of and need for increased awareness.

These belief statements are five truths that we have put words to that our company is founded on and lives from. We are fiercely passionate about each one and its unique role in who we are! We will be diving into each one individually over the next couple of months as we continue to have incredible difference makers like YOU join our movement.

"The World Needs Who You Were Made To Be"

From the first moments we began dating (a long time ago in college!), we always dreamed about “doing big things.” Of course, we had no idea what this could look like; we had very little idea about our career paths or where God would take us, but we knew we were created to do something meaningful, something with purpose.

Two weeks ago, we were preparing for our trip to Magnolia, getting ready to meet over 10,000 people per day at Spring at the Silos. We looked at each other and had a lightbulb moment, realizing that we’ve been dreaming about an opportunity like this for a long time!

To create products, a brand, and a company that was selected out of over 700 applications, to be one of 90 invited to attend this nationally recognized event — this is BIG.

To introduce MISSIO, share our story, and sell our purposefully detailed and designed products to someone; to know that our work is supporting local and global initiatives fighting one of the worlds greatest injustices — this is BIG.

To hear reports that over 300 potential victims of human trafficking were rescued just last month through the organizations we have the privilege to support, and to have the opportunity to tell THEIR stories to people from all walk of life — this is BIG.

To haul boxes of products and furniture from the MISSIO office halfway across the country, for us to have the opportunity to meet the most incredible brands and vendors from all over the country, as well as hear from Joanna Gaines herself about how much PASSION she could see we had all put into our work — this is BIG.

To sit here and think that the ideas behind these products were just a dream, one that took many years of patience, persistence, and hard work; to now being given the opportunity to see our dream come to life — this is BIGGER than us and our dream. God placed this vision in our hearts, we are grateful to steward this dream with such an amazing team. Thank you for believing in us, cheering us on, and continuing to support MISSIO as the dream unfolds. We are so excited and grateful to have EVERY ONE of you a part of this with us! 

If you would like to read more about our time at Magnolia’s Spring at the Silos, check out the photos below!

With love and gratitude,

Kyle and Lorin

MAGNOLIA: Spring at the Silos

Waco, Texas here we come! We are so excited to finally let this little, or okay- BIG secret out... MISSIO Hair has been chosen to be one of 90 vendors at a very special event with Magnolia. It is called Spring at the Silos, and by some off chance that you’ve never heard of it let us tell you more!

It is a weekend full of magic where tens of thousands of people from all over welcome spring in all of the best ways at the Magnolia Silos. Florals galore, live music, book signings, food trucks, and a free vendor fair. It is truly a celebration!

Around 700 businesses applied to be a vendor at this sought after event, and we are humbled to say that MISSIO was one of 90 chosen to be featured. We are absolutely ecstatic to be able to share our beautiful products and beautiful purpose with the Magnolia family and attendees from near and far. The dates for this year are March 14-16th, so just one month away!

Our mission is to inspire a movement of difference makers who use beauty to restore hope and fight human trafficking. We cannot wait to have the opportunity to share with thousands in Waco how choosing a product with a purpose can and is truly changing lives. We are believing for great things and we get so excited thinking about how our non-profit partners will be blessed as a direct result of this event.

Be sure to follow along @MISSIOHair. If you are interested in attending, seeing a list of the other vendors, or just learning more visit MAGNOLIA.

LOVE JUSTICE: Our First Global Partner

On this special LOVE day, we could not be more thrilled to announce our newest partner - Love Justice. We are honored, humbled, excited, and overjoyed to partner with this incredible international organization and help contribute this fighting human trafficking worldwide. You are a part of this with us!

We first interacted with Love Justice at an event here and Wilmington where we met the founder Doug Dworak, the Global Ambassador of Love Justice International. A couple of months later, we had the opportunity to spend more time with him in Dallas. To say we love this guy and his heart is an understatement! He and his team are truly an inspiration, and we at MISSIO hope to play an increasing role supporting this organization in the years to come as we grow.  

Love Justice’s heartbeat is beautiful. Fueled by God’s love, they are committed to finding and implementing the best, most effective strategies to prevent human trafficking and rescue it’s victims. They primarily serve in two areas: Children’s Homes/Schools and Human Trafficking Intervention.

Before orphaned and abandoned children become subject to trafficking, they help to place at-risk children in a safe environment where they receive love, education, and rehabilitation. Through their Dream School, they help children realize their dreams by creating a place where they can become all that they have created to be.

Also, they serve potential victims of human trafficking by monitoring national borders and transit hubs, intercepting victims before they are lost to the dark world of modern day slavery. Through transit monitoring and interception, they attack trafficking at the most strategic moment—while it is in the process of occurring and BEFORE exploitation and enslavement. They have intercepted over 16,000 people from slavery, exploitation, and abuse - amazing!

Love Justice work effortlessly and passionately in both of these huge areas of prevention and intervention. The are based in India, Nepal, and Bangladesh, but are expanding their reach to South Africa, Mongolia, Zimbabwe, Malawi, Uganda, Kenya, Benin, and Thailand.

We are so excited to be able to partner with Love Justice and take our reach global- thank YOU for being difference makers with us. You choosing our beautiful products with a beautiful purchase makes this partnership possible. Thank you!

To read more about Love Justice and GIVE directly to this amazing work, visit


Change happens when we link arms and work together to make a difference in the world around us… The beautiful truth is that there are not only countless non-profit organizations working around the clock, but there are also other for-profit companies who choose to use their platform and influence to make an impact. We love linking arms with companies who are like-minded in their mission and vision. We are thrilled to be linking arms with ABLE!

ABLE is a lifestyle brand, based out of Nashville, focused on ending generational poverty through providing economic opportunity for women. They have grown from producing a single collection of hand-woven scarves to a one-stop shop for ethical fashion, offering leather goods, handmade jewelry, denim, clothing and footwear. Their products are produced in Ethiopia, Mexico, Peru, and Nashville, TN - and each item has one thing in common: because it is made by women, it is leading all of us a step closer to the end of generational poverty. Their heartbeat is beautiful and their company is inspirational.

Today, we have been invited to their headquarters as they host an Advocacy Panel for Human Trafficking Awareness Month. Our Founder, Lorin Van Zandt will be sharing during this special event in the Nashville community that aims to be an overview and discussion event about human trafficking around the world. We are honored to be apart of this event, and we cannot wait to share more about our experience and time with ABLE. Be sure to follow our journey on social media!


Today is a big day - a day where many in our country have recognized the need to raise and unite our voices against one of the greatest injustices of our time. Today is National Human Trafficking Awareness Day. We believe that education can empower people and inspire change. Yes, education involving statistics and facts; but even further, education that involves stories, real situations involving real people.

Knowing the global statistics may empower you, and hearing a real life account of what that looks like in your very own city may inspire you to action. As we participate in this day, we’d like to both empower you with information and inspire you with story from right here in the US:

Some Facts:

  • Human trafficking is a form of modern-day slavery in which traffickers use force, fraud, or coercion to control victims for the purpose of engaging in commercial sex acts or labor services against his/her will.

  • An estimated 40 million people are enslaved globally.

  • It is a crime that generates an estimated $32 billion dollars here in the United States.

  • In the US, sex trafficking exists and continues to grow because it can generate high profits and a perceived low risk for the traffickers.

  • Some common warning signs are: avoids eye contact, depressed mood, always has a third party present, suspicious tattoos/branding,  unexplained/conflicting injury stories, lack of control of own money, domestic violence, substance abuse, controlling relationship

  • Trafficking often occurs in plain sight, is not limited by race, geography, or socio-economic status, and is happening in every State.

A Story:

“A lot of times people feel like with sex trafficking you can look at someone and tell or it’s people on the street… That is definitely happening, but it can be as easy as next door. My traffickers were school teachers; he was a coach. They looked like a normal middle class family… someone you would never guess what was going on behind closed doors, but that is how they got away with what they did. Raising awareness of the reality that it is going on will help people like me get free. In my situation things were horribly off, but no one asked any questions because they thought from what they saw that things were normal... Something within me, in all of the terrible things I experienced, was like- there has to be more than this. Finally, a couple reached out to me because they saw some things that started to concern them. They were the first people that genuinely loved me. It took years, but I finally saw that there could be another life for me. That I could get free! It takes everybody in every type of position for us to come together and end this. Whatever you do, don’t do nothing. Do something. I’m so thankful that they pursued me and didn’t give up on me.” - U.S. Human Trafficking Survivor

We at MISSIO are on a mission to inspire and empower a movement of people in the fight against human trafficking. We educate. We mobilize. We give. Check out our websites for simple action steps on how you can get involved in this fight with us. It could be as simple as swapping out your current shampoo for a #productwithpurpose.

LOOKING BACK AT 2018: A Message from Lorin and Kyle

“It’s been a year of unlocking purpose, inspiring and educating hundreds in the beauty industry, and making a difference in the lives of those who needed to be reminded of their worth. We can’t wait for more in 2019!”

We can’t believe that 2018 is over! When they say time flies, they aren’t kidding. It’s been a year filled with beautiful, challenging things, significant growth and the joy of partnering with more and more people who are inspired to make a difference with us! Here’s a look back at an amazing year:

New Products LAUNCHED…

We launched four new hair products in 2018 - Classic Shampoo, Styling Spray, Texture Paste, and Styling Cream…all of which have become fan favorites! We love hearing testimonies of the amazing things the products are doing for your hair, and we are so glad you LOVE the scents so much. We also launched our YouTube tutorials with YOU in mind. MISSIO had the honor of being featured in Twist & Pin’s Winter season and we loved creating fun tutorials with them! And of course, one of the best launches of the year was the launch of our candles! We could hardly keep them in stock!

Spreading MISSIO…

It was so amazing to get out of NC to spread the word about MISSIO this year. The highlights included speaking in Dallas at N2 Publishing’s National Conference, being featured in the POPSUGAR Playground in NYC, making new friends at a pop-up at Citizen Supply in Atlanta and exhibiting and educating at our first hair show at Premier Birmingham! Our brand continued to expanded across the country - now MISSIO products can be found East to West, as far as California - as well as ten other states- AL, FL, GA, IN, NE, OK, PA, SC, TN and VA!

Purpose + Impact…

EDUCATE: We had the opportunity to educate hundreds on the warning signs of human trafficking this year - from college students to individual salons to professionals at a beauty industry trade show. We know that this initiative is making an impact not only because of the incredible response and feedback, but also because of the calls and reports we have received about women being identified through the stylists and salon owners we have educated. 

MOBILIZE: Each opportunity we had to serve and mobilize others to serve this year was also incredibly meaningful! We partnered with organizations such as Five 14 Revolution, Vigilant Hope, and First Fruits Ministries to offer shower trailers days and haircuts to the homeless and vulnerable, as well as those in at-risk and recovery situations. We empowered and trained countless stylists to serve and launched our first three stylist Ambassadors, who are now leading services initiatives. We cheered on those inspired by MISSIO nationwide and received reports of them serving their own communities! After experiencing the devastation of Hurricane Florence on the East Coast, we rallied to provide two days of haircuts to hurricane victims at an emergency shelter in Wilmington, NC. To close the year MISSIO stylists donated thousands of dollars worth of salon gift certificates to our non-profit partners to be used by their staff and members who are overcoming exploitation.

GIVE: We were honored to help financially support our non-profit partners and their amazing work. Five 14 Revolution stands “for the one- impacting one life, one heart, one woman at a time- for freedom from sexual exploitation.” This year we helped contribute to their emergency fund to help the women they serve. We were also able to support the work of A Safe Place and sponsor a table at their “A Day in the Life Luncheon.” This was the first full year that the Emergency Shelter and was made available for housing - something to celebrate as it is the first of its kind on the East Coast! We wrapped up the year with amazing meetings with these two partner non-profits where we gave over $1,000 worth of Christmas gifts and financial support plus $2800 in gift cards and salon services. Lastly, following the hurricane, we completed our candle GIVE campaign and hand delivered candles to those affected by hurricane Florence to bring LIGHT into their homes - an unplanned and unexpected, yet very beautiful giving project.

Team and Office GROWTH…

We are proud to say we moved out of our garage and coffee shops into our first real office space and studio at the Cargo District. and we absolutely love being a part of Coworx Community in Wilmington, NC. We were privileged to grow our team, adding Lauren as our Salon Partnership Manager and two amazing interns this year - Catherine and Hayley. Mary, our Chief Brand Ambassador, became a mama AGAIN this past year - let’s just say she’s superwoman. ;) We’re incredibly proud of and grateful for our team and all that they do!

Thank YOU…

As we take the time to look back, there is so much that we have to be grateful for. We have seen the impact that each one of these initiatives has made in RESTORING worth and aiding in the rescue, recovery and rehabilitation of those subject to human trafficking and exploitation. And all of this was made possible by a dream, a God-given vision involving something as simple as hair products. Stylists have a unique ability to make a difference, and it’s amazing to see this vision come to life.

Thank you to those who have believed in MISSIO, who’ve partnered with this work through purchases and retail partnership, and those who’ve served with us. We have so much to celebrate all because of YOU and your support. Thank you for spreading the word and choosing MISSIO. Thank you, thank you, thank you, for making a difference with us in 2018!!!

Looking AHEAD…

So what’s next in 2019? We can’t wait to share!!! We are excited about new products, partnerships, and opportunities to make an impact. Thank you again from the bottom of our hearts for being a part of this journey. Here’s to even more amazing things ahead!

With love and gratitude,

Lorin and Kyle (Founders of MISSIO Hair)


If you’ve been following along with the MISSIO journey, you won’t be surprised to know that Lorin and I (Kyle here!) have VERY high standards for our products and the way our company is run. Those standards are deeply rooted in our belief of our PURPOSE. This whole vision began because we wanted to create that strongest platform possible to inspire and empower stylists and their clients to fight human trafficking. We wanted nothing to deter us from this vision, so we created PRODUCT that stylists and their clients would love so that our collective efforts could be carried forward in a strong, growing, and sustainable way. We couldn’t be more proud of how far we’ve come and where we’re going! 

Every element of our brand is meant to capture this journey: the gritty humanity of the city combined with the life-giving, healing of the sea…we even tried to capture that in our lovely fragrances! Well, from day one, our customers of been in love! Over and over, we were asked to make candles so their homes and businesses could be filled with MISSIO scents all day everyday. Never ones to back down from a challenge, we plunged into the world of candle-making! We considered finding a third party manufacturer, but we couldn’t find anybody who could meet our standards (ironic…read on, and you’ll see why!). 

So, we decided to make them here at MISSIO. After months of trial and error in my own kitchen, we launched our candles last week, and they SOLD OUT IN ONE DAY! We couldn’t be more grateful. 

As I’m playing catch up with our orders this morning (in addition to pouring our own candles, we custom make each wooden lid with the MISSIO logo branded), my high standards are being challenged.

You see, each lid is IMPERFECT! The wood grains are different, some have dents and are rough around the edges. Some of the branding is off-center, or the wood responds to the heat differently. None of them are perfect, and there’s nothing I can do about it. 

At first, I was very frustrated…then I was absolutely delighted in what this process was teaching me. There are so many things about our lives that are completely imperfect, but that is okay.


This has been such a great reminder about all of us, about MISSIO, about the thousands of people who are in dire situations right now who we seek to help. 

Our wooden candle lids represent this. Every time we sand one down and place our logo on it, we celebrate the imperfections, the uniqueness of each lid, the reality that nothing is perfect in this world. We choose to see the beauty in each divot, uncentered placement, rough edge, etc. Just like all of us, they’re PERFECTLY IMPERFECT. 

Sometimes, we need to place our high standards to the side and celebrate the imperfect, the uniqueness, the differences, the hardships. We at MISSIO believe that this is where TRUE BEAUTY exists, and we’re here to help you see it. 

We hope you remember this every time you remove your perfectly unique and imperfect wooden lid and enjoy our uplifting, life-giving candles…a beautiful representation of hardship and healing. 

With love and gratitude,

Kyle Van Zandt (Co-Founder, MISSIO Hair)


As you may have seen, we have launched our first team of Stylist Ambassadors in our founding city. You can read all about them HERE ( The heart behind this special component of our company runs deep and wide. MISSIO was founded because of personal experiences of watching women come to life in new ways while receiving the gift of a haircut or manicure or pedicure. The impact that can be made while behind the chair while serving in your city…

Part of our mission is to MOBILIZE stylists to serve in their community. As we started to implement this in our founding city, we realized that we were starting a ripple effect. We found that certain stylists were rising up who not only wanted to serve with us, but they wanted to take it one step further and actually commit to serving and being a leader amidst their sphere of influence to mobilize others as well. We found that as we mobilized stylists it stirred a passion in their hearts to start mobilizing others. A beautiful picture of something that starts small can make HUGE IMPACT.

So we have launched them forward! Serving, educating, spreading awareness, and more- paving the way for change. We are so grateful for those who have partnered with us as Stylist Ambassadors in their community, and we cannot wait to watch what they spearhead forward as they use their gifts and talents to bless their city. Turning PASSION into ACTION.

If you are interested in applying to be an Ambassador click HERE. Our next launch will be January 2018, and we would love to have you Join the MOVEMENT.


We had the opportunity to serve with one of our nonprofit partners recently and wow what a special time that it was. One of the things that they shared with us in our last meeting with them was that their new focus and vision is this concept of “For the One”. They felt lead and compelled by this idea that if they only change just one life, it is all worth it…

What a powerful mantra- for the ONE. The truth that in order to be world changers, we need to start with the one person in front of us. The truth that one life is worth the risk, the energy, the resources, the time, the perseverance, etc. The truth that one life has value beyond what we can comprehend and its worth it all to help set them free.

We got to join in this vision and mission during a “Beyond the Chair” service event. Four stylists from the community stepped out from behind their normal salon chair and chose to step behind the less glamorous folding chair to bless women whom they had never met. They chose to use their gifts and talents to restore worth and identity into women walking through hardships that are often unfathomable. They listened, they loved, they encouraged, they served. They spent time, one by one, with women who just needed to be loved. Women who needed one on one time to be reminded that they are seen and worth someone else’s time.

Every service event is powerful, but this one was something special. We watched women pour out their hearts and stories just because they had someone who actually was listening to them. We watched women walk away with a restored sense of beauty and confidence. We watched women begin to hold their heads a little bit higher through the simple, yet powerful gift of a haircut.

What if we truly believed and lived for the one? What if we chose to “change the world” through the lives right in front of us? That’s where true life change happens.




HAIR SECRETS - MISSIO's Guide to Shine

Long or short, curly or straight… SHINY hair is what most women (and a lot of men) want. When you see someone with an incredible amount of shine, you just KNOW their hair is healthy. It probably means they take great care of their hair, right? Perhaps visiting the salon frequently to get that treatment, glaze or color refresh? How does someone keep up that healthy glow? Wouldn’t it be amazing if there was a way to achieve this at home without it being a crazy expense?

So here’s a little hair lesson:

Each strand of hair has a surface of tiny cuticles. These small scales on the surface of your hair lie flat if they have enough moisture. Without the nourishment they need, they will rise, creating a brittle and more rigid surface on each strand. When light hits your hair, a smooth surface will reflect light, causing it to look shiny, whereas a rough surface will not reflect in the same way. Instead it is more prone to damage, frizz and split ends! Yikes!!!

And THIS, ladies and gentlemen is why we decided to pack as many nourishing properties into our products as possible... because we want to leave those cuticles happy and nourished with every use, resulting in shiny and RADIANT hair!

So now you are probably thinking… taking this kind of care of my hair has to be expensive! Well (drumroll please) the great news is, we’ve created a way for you to care for your hair without frequent visits to the salon or breaking the bank.

HERE'S THE SECRET: It can be as simple as the CONDITIONER that you choose. Luckily MISSIO’s Glossing conditioner is FULL of nourishing properties that help restore and strengthen hair with each use. It will boast shine and softness like never before! (And for an extra dose of shine, pair it with our Gentle Cleansing Golden Shampoo!)

So how EXACTLY does it work?

So here’s the deal. There are so many wonderful natural ingredients on this earth that can help boost the SHINE factor for your hair…  so we have curated a special blend for our products. Jojoba Oil, Sunflower Seed Oil, Avocado and Coconut Oil are four nourishing oils that are included in our Glossing conditioners! This incredible blend works wonders on hair! Sounds like a pretty yummy recipe, huh?

And let us just tell you, IT WORKS. We have received so many testimonials and messages about how people are so in love with the conditioner and the way it adds such SHINE to their hair, even from the first use.

So everyone, let’s keep those strands happy and healthy by giving them the nourishment they need. We can’t wait for you to try our conditioner, because we know you’ll be hooked. And not only that, but you will be making a PURCHASE with a PURPOSE!

Because our desire is to not only make hair beautiful, but to do something BEAUTIFUL with each purchase.

Much love,

The MISSIO Style Team



PARTNER HIGHLIGHT - A Safe Place, Wilmington NC

We are so excited to share our first “Partner Highlight” with you! Our partners are the on the ground organizations who are doing incredible work in the fight against human trafficking. A Safe Place is an organization in Wilmington, NC whose vision is to create a world free from commercial exploitation and human trafficking through community partnerships, empowerment, and opportunity. They are an empowerment organization focusing on prevention, advocacy, and restoration to assist victims of commercial sexual exploitation and domestic sex trafficking.

They fulfill this vision and mission through so many avenues that are such a powerful tool in fighting this injustice. A 24-hour hotline, transitional housing, direct support services, an outreach center, and hotel/motel outreach are some of their main tools. They are truly changing lives here in Wilmington and being an incredible resource to those who want to join the fight.

As partners with A Safe Place we have had the opportunity to glean knowledge from them, as well as connect all of our local partner salons with them. Furthermore, through the vehicle of our products we are thrilled to announce that were able to donate $1,000 gift to them this month and we will get to be apart of their “Day in the Life Luncheon”. We are honored to be in this fight alongside of them, and you are a huge part of it as well as you continue to purchase our products and spread the word about Missio. To learn more or get involved with this wonderful organization, check out their website at


Purpose: the reason for which something is done or created, or for which something exists. Motive. Intention. Cause. Reason. Resolution. Determination.
At our core, we all desire to have purpose - to live life intentionally, full of determination, and aimed towards a cause or reason. It is engrained into who we are as humans. We were created on purpose and with purpose.
At MISSIO, that truth resonates into every facet of who we are. Our mission is to live life on purpose and with a purpose so great that it extends far beyond ourselves. Everything that we do is wrapped around the determination of eradicating human trafficking throughout the world. The 29 million victims of this travesty are our motive, our reason, our purpose- and oh what a cause that it is. The beautiful cause of rescuing the lost, restoring the broken, and redeeming millions of identities that have been stolen.
We are more than just a product. We are a product with purpose. What if something that we all use every day can be used to truly change the world- one life at a time? We dream of a world where every single everyday product has a purpose greater than itself. Imagine it: every product on your shelf making a difference in the world around you. Every product provides you an opportunity to be a part of something bigger than yourself.
What areas of your life need to be filled with purpose? Where can you intentionally make decisions to give vision and goals to your passions? Purpose brings empowerment and change, and it paves the way for lives to be changed.
We at MISSIO long to live life on purpose. We desire to live life intentionally for those around us. We want to be on an everyday mission, and we believe everyone has something in them that desires that at well. Our fight is for the victims of human trafficking, and we refuse to back down. We invite you to join our movement and our cause - our purpose, the very thing that defines our existence.
Product with Purpose. Fighting Human Trafficking.
(Visit our “Initiative” page to learn more about how we fulfill our PURPOSE)

Written by MISSIO Team Member, Mary Freshwater


The following is a true story told by MISSIO Founder, Lorin Van Zandt. 

I'll never forget the day I received the phone call. There was a woman who needed a haircut. But the reason was one I would have never expected. She needed help with her hair because there had been large chunks of it ripped out by an abuser- her pimp. 

We quickly organized to have a friend's salon space open to only her on a Sunday afternoon. She came in with her head hung, timid and obviously struggling to believe in herself due to the way she looked. She told me "I don't even want to walk outside right now."

With a nod I welcomed her and led her over to the styling chair where she would receive a simple haircut. I worked to carefully blend her hair to hide the bare spots. As time passed, I opportunity to get to know her and to hear her story. She shared about her life of abuse, a situation where she was tricked and coerced through a false relationship into a life of years of forced sex. She shared about her multiple attempts at escape and then enrollment in the rehab program. We talked about her goals for regaining custody of her children and the new life that she desired for her future. As I blended her hair, I was able to let her know that I believed that she could achieve these goals. 

When we finished, she looked at herself in the mirror and her entire countenance changed. Her face lit up and her eyes welled up with tears. She went from not being willing to be seen in public to LOVING the way that she looked and holding her head up high. She laughed and touched her hair, hugged me and cried. She could not stop saying "thank you." It was a very emotional moment to realize that this was the beginning of her believing something new about herself.

It was in moments like this that MISSIO was born, as we discovered how something as simple as a haircut at a critical time could be used in powerful ways to help women believe in their worth once again. 

Today, MISSIO seeks out opportunities to link stylists with situations just like this. In every city where we are found. Thank you for your support of all that is happening and how we are growing. Imagine what we can do together.


Wow! We are overwhelmed by all of the support that MISSIO has received in ONE WEEK! And in that one week, SO MUCH has already been done in the fight against human trafficking. None of this can happen without you! 

Here are a few highlights: 

- Our team has been on the ground educating salons and stylists to aid in the interception of victims of human trafficking. So far, we have be able to equip 35 stylist and salon owners. We have at least 3 set up this week and many more to come!

- This past weekend, stylists had the opportunity to volunteer to serve at-risk women who are in transitional situations. We love seeing them empowered to use their gifts to serve others!

- The word is out! People all over the country are catching the vision of MISSIO and inspired to take action. 18,000+ views of our launch video, close to 200 shares, products being purchased from all over the country, MISSIO being sold in 6 local salons and growing rapidly! 

- We have LOVED hearing reports from customers that their hair is healthier and softer than EVER BEFORE using our products! Annnnd there is already a slight obsession surrounding the scent of our Coconut Cleansing Dry Shampoo Powder. ;)

This is just the beginning. Imagine a widespread effort around the country all happening through the vehicle of MISSIO Hair. 

Thank you for an amazing first week...let's do this!